Wallet Adress to receive the grants: ckb1qzda0cr08m85hc8jlnfp3zer7xulejywt49kt2rr0vthywaa50xwsqwsgzk0mnulwdcpary0mcfp45pdd88swyq9mg8ra

Link to post of the passed Discussion Stage:
https://talk.nervos.org/t/dis-complete-onboarding-of-the-br-crypto-community-into-the-nervos-ecosystem/6891

Edits:

• Why
• Budget

Additional:

• Fund storage

Imagine a community dedicated to educating people from scratch and guiding them in the web3 universe, introducing them to the concept and showing them every possibility, a community that makes the person want to participate and build something with what they can.

This is 12web3, a community that takes you from 0 to web3, without obstacles and without detours.

Why?

We want to inspire people to feel part of building the future of cryptocurrencies. As cryptocurrencies and blockchain technology in Brazil are on the rise, Brazilians ranked 7th in the “global crypto adoption 2022” study conducted by Chain Analysis. However, when we look at the path we've already traveled, we realize how difficult it is to navigate this universe without a trusted friend to help or without a welcoming community that allows new members. With a barrage of information that is haphazard and often only available in English, it's easy to feel lost and aimless. That's why we want to offer solutions to make access to knowledge about the Nervos network easier and more accessible, producing and translating relevant content about Nervos, since all available content about the Nervos network is in English. And, nowadays, only 5% of the Brazilian population understands the English language.

Why Us?

Marcos Lustosa (Linkedin) - Marketing and innovation professional, cryptocurrency enthusiast and Japanese descendant.

“I always liked technology and started my career in the digital environment when digital marketing was still in its infancy. In 2017, I started at a digital marketing agency and fell in love with the area, I started to walk my path there, always looking for and learning from the most diverse influences and spaces.

In 2014 I had my 1st contact with Bitcoin, but it was only in 2019 that I actually started to invest in this wonderful market that I am completely passionate about today.

Nowadays, I work in the marketing of a crypto asset broker, CoinEx, which is part of the ViaBTC Group. But I also work as community manager and B2B relations at metabar, the first bar with the metaverse concept in Brazil, where I hold monthly meetings with enthusiasts, builders and web3 influencers.

Larissa Barros (Linkedin)- I started in the crypto market quite by chance, in the area of ​​NFT Games, I met through a friend who played Axie Infinity, I was impressed with the possibility of playing and being rewarded for that, soon I found out about other games and I was attracted for buying and selling launch tokens.

I caught some good releases that made me a profit even with the little money I had, that made me want to participate in all of them or at least stay on top of what was happening, that's when I decided to create a schedule to organize myself with the dates and times of the releases . It worked so well for me that I decided to open it to everyone in the crypto market, thus the Agenda Crypto channel was born.

Every day that passed, the more I wanted to know how the market worked as a whole, I started to study, I finally understood what Bitcoin was and I fell in love again, then I understood what blockchain was and another boom happened in my head and to close I visualized the unique opportunity that is web3.

About 12WEB3

We met at a crypto event and after a few months we decided to start 12web3.

Our first action with 12web3 was to hold an online event with guests who already work in web3, where they told us all about their professional experience in web3 and where anyone can start.

Then we began some in-person workshops in favelas in Rio de Janeiro, which helped us to improve our dialogue with people who have no idea what web3 is. Some of the workshops we produced.

Some of the workshops we produced:


   


Events that we are speaked 


City of future (event of Governament of San Paulo) 



We are currently structuring our YouTube channel with a didactic knowledge track that caters to those who know nothing about web3 to the most advanced members of the community. And we want to create a dedicated track for the Nervos network, teaching everything from what the network is, what it's used for, how to buy and create NFTs, and how to develop DAPs on it. 

We will also create an area on our Discord dedicated to guiding our community with content in Portuguese. We will take anyone who has never heard of Nervos and make them enter the blockchain and appreciate all the wonderful possibilities that this network gives us. 

We will also hold in-person educational events with a focus on strengthening the community. We want to do this now because as a CKB holder, I believe in the project and want to show the benefits of the network in practice, not just for people to buy the token for speculation but so that they can effectively participate in this environment. In Brazil, at the moment we only have speculation content on the CKB token, lacking the didactic depth.

The budget

This budget will be used to pay for the structure (paid promotion), video editor, designer, content creators, event location, food and drinks for the event, and Nervos promotional materials (stickers, banners and shirts). The work will be completed over a period of 3 months, with live events from the 2rd month.

The budget for this project is 2.072324,96 CKB / 7k USD.

The roadmap for this project includes:

• Launch of the Nervos playlist with 1 video per week.
• Paid promotion
• Start of marketing activities and presentations in communities
• Online event with special guests and builders.
• 1st Nervos BR community event in Rio de Janeiro and another in São Paulo.

The main objective is to bring to the crypto community in Brazil the knowledge, tools and resources to fully understand and participate in the Nervos ecosystem. The community will be able to understand the Nervos network, it's use cases, how to buy and create NFTs, and how to develop DAPs on it. The events will be a great opportunity for the community to interact with other community members and experts in the field.

Budget

Budget for payment of the structure (paid boost), Video editor, designer, content creators, event location, food for the event, Nervos publicity material (stickers, banners and blouses)
The work will be carried out for 3 months with face-to-face events starting in the 2nd month.

Financial plan:

Event
We will hold an event/meet up with a cost of $4.7k for the crypto/blockchain community in São Paulo and Rio de Janeiro to present and promote Nervos, in this community will be present content producers, investors, entrepreneurs and web3 builders

We will create Communication Materials to engage the event's audience, we will make t-shirts, stickers with logo and memes, design for social media (post, infographics, etc.) and Banner roll-up with Nervos' differentials.

In addition to the communication material, the event will be covered by Agenda Crypto, which is a partnership with the international news portal BeinCrypto. Apart from BeinCrypto, we will publish 1 release about Nervos and the event on news portals such as Criptonizando, Criptofácil, Web3News and BitcoinBlock.

Total cost for event: $4.7k

Video Production
We will produce 1 video* per week about Nervos, including project presentation, navigating within the ecosystem, presentation of projects developed at Nervos, Tutorials and project updates.
To produce this content we will have a cost of $1,500, of which $500 with the editor and $1,000 for paid traffic (Google ADS)
*These videos will be available to Nervos, if they want to use them.

Total cost $1,500

Marketing Activities
CBK Airdrops (using gleam to ask participants to join the community and follow social media)
Competitions, such as MEME competitions, community invites (member get member),
Disclosure in authorized communities + presentation of Nervos via audio chat.
Communities and DAO’s we have access to:
-Web3Dev (link)
-EVE NFT (link)
-Bankless DAO (link)
-NousBR (link)
-Rio Cripto Hub (link)
-DescentraEduca (link)
-Comunidade Agenda Crypto (link)
-Comunidade Confraria Web3 (link)


Total $700

CoinEx community AMA session (Larissa representing Nervos)
As CKB is a token that is listed on the CoinEx brokerage and Marcos Lustosa works in marketing for CoinEx, a company of the ViaBTC group. We can hold an AMA session in the community that has more than 11,000 members on the broker's Telegram.

Without cost

Budget for tests
We will dedicate $200 of Budget to use in the videos and really show the utilities and how to build the nerve network
$200

Total budget: $7k

Fund storage

Funds will be converted into stablecoin to hedge against volatility. A wallet like metamask or trust wallet will be used and all addresses will be publicly available.

Excess funds will be held in reserve to be used in the coming months to increase content and actions in communities.

The accounts and financial statement will be completed at the end of the three month period for transparency and accountability.

Disclaimer: Our aim is to provide information through content and AMAs sessions, and allow a better understanding of Nervos in the Brazilian crypto community. We do not recommend any type of investment.



决定开始12web3。
我们与12web3的第一次行动是与已经在web3工作的客人举行在线活动，他们告诉我们他们在web3的专业经验以及任何人可以开始的地方。
然后，我们在里约热内卢的贫民窟开展了一些实地工作坊，这帮助我们改善与不知道web3是什么的人的对话。我们生产了一些工作坊。


   





我们目前正在整理我们的YouTube频道，提供一条系统性的知识路径，从对Web3一无所知的人到社区中最先进的成员。我们想为Nervos网络创建一条专门的路径，教授从网络是什么，它的用途，如何购买和创建NFT，以及如何在其上开发DAP的所有内容。
我们还将在Discord上创建一个专门针对我们的社区提供葡萄牙语内容指导的区域。我们将带领从未听说过Nervos的人进入区块链，并让他们欣赏该网络给我们带来的所有美妙可能性。
我们还将举办以加强社区为重点的面对面教育活动。我们现在想这样做是因为作为CKB持有人，我相信这个项目，并希望展示网络的实际效益，不仅是让人们出于投机目的购买代币，而且是为了让他们能够有效参与这个环境。在巴西，目前我们只有关于CKB代币的投机内容，缺乏教学深度。

财务预算

支付结构费用（付费推广）、视频编辑、设计师、内容创作者、活动场地、活动食品、Nervos宣传材料（贴纸、横幅和衬衫）的预算。工作将持续3个月，从第2个月开始进行面对面的活动。

财务计划

我们将举办一次成本为$ 4.7k的加密/区块链社区活动，该社区将在圣保罗和里约热内卢举行，旨在展示和推广Nervos，其中将包含内容制作人、投资者、企业家和web3构建者。
我们将创建沟通材料以吸引活动的观众，我们将制作带有标志和表情符的T恤、贴纸，以及社交媒体的设计（帖子、信息图、等）和带有Nervos差异的横幅卷起。

除了沟通材料外，活动还将由Agenda Crypto覆盖，这是与国际新闻门户BeinCrypto的合作。除了BeinCrypto以外，我们还将在Criptonizando、Criptofácil、Web3News和BitcoinBlock等新闻门户上发布有关Nervos和活动的1条新闻。

活动总成本：$ 4.7k

视频制作
我们将每周制作1个有关Nervos的视频，其中包括项目介绍、在生态系统内导航、Nervos开发项目介绍、教程和项目更新。
制作这些内容的成本为1,500美元，其中500美元用于编辑，1,000美元用于付费流量（Google ADS）。
*如果Nervos愿意，这些视频将可供Nervos使用。

总费用1,500美元

营销活动
CBK空投（使用gleam要求参与者加入社区并关注社交媒体）
比赛，例如MEME比赛，社区邀请（会员互相介绍）
在授权社区中披露+通过音频聊天介绍Nervos。

我们可以访问的社区和DAO：

-Web3Dev (link)
-EVE NFT (link)
-Bankless DAO (link)
-NousBR (link)
-Rio Cripto Hub (link)
-DescentraEduca (link)
-Comunidade Agenda Crypto (link)
-Comunidade Confraria Web3 (link)

总价值700美元

CoinEx社区AMA会议（Larissa代表Nervos)
因为CKB是CoinEx经纪公司上市的代币，Marcos Lustosa是CoinEx（ViaBTC集团公司）的营销人员，所以我们可以在该经纪公司的Telegram社区中举行AMA会议，该社区的成员数超过11,000人。

免费

测试预算
我们将把预算的200美元用于视频，真正展示神经网络的实用性和如何构建。
200美元

总预算：7k美元

资金存储

资金将被转换为稳定币以对冲波动。将使用Metamask或Trust Wallet等钱包，所有地址将公开。

多余的资金将保留，以便在接下来的几个月中增加社区内的内容和行动。
三个月期结束时将完成帐户和财务报告，以实现透明和问责制。

声明：我们的目标是通过内容和AMA会话向巴西加密社区提供信息，并使对Nervos的理解更加深入。我们不建议任何投资类型。